About this project
Plafond-tillift presents the range of a supplier in the same specialist market as Tiltechniek: ceiling hoists for care settings and the home. An audience that usually arrives with a concrete question and little time for distraction.
The site is therefore short and clearly designed: product information takes centre stage, and every section leads logically to a moment of contact. Within a few seconds visitors know whether this is what they are looking for, and how to proceed.
Findability is built around specific terms — the market is small enough that a few good pages, if well maintained, attract a large share of the organic traffic.