Reyimpo
findable without an advertising budget

About this project

Reyimpo was used to a fixed advertising budget on Google: money each month that makes the phone ring, but that also stops as soon as you turn off the tap. The question to us was clear — can you make a website that is so findable that we can scale back the advertising budget?

We designed and built the site with SEO as the starting point. In practice that means: a fast, semantically correct HTML foundation; well-structured content with clear headings; and navigation that makes sense to visitors and search engines alike.

Besides technology, it takes thinking: which terms do you want to be found on, how do you position products and services against the competition, and which pages are worth writing out in full. The result: organic findability that has grown considerably, and an advertising budget that could come down.

What we deliver

• A fast foundation Short load times — good for visitors and rankings alike.
• A clear structure Pages and headings that search engines understand.
• Content strategy Pages written for the search demand that really exists.
• Maintenance You hold on to an SEO result by keeping up.

Note: the text above describes the project as it stood at the moment the website was delivered. In the years since, a lot may have changed on a site; some of the projects shown here are also no longer managed by InnoDIGI. For the current picture, the live website is always leading.